Position Title: Digital Marketing Manager
Department: Marketing and Communications
Reports to: Senior Director, Marketing and Communications
Reviewed: June 2023
FLSA Status: Exempt (Hybrid)
Vision and Mission: At United Way of Northeast Florida, we envision a community of opportunity where everyone has hope and can reach their full potential. Our mission is to solve our community’s toughest challenges by connecting people, resources and ideas.
Diversity, Equity and Inclusion is not only valued and demonstrated in our hiring practices, it is a fundamental part of our mission, throughout our organization and in the communities we serve.
Purpose of Position: The Digital Marketing Manager will lead the organization’s digital transformation through the development and execution of effective digital strategies to grow revenue, increase brand understanding and foster engagement with current and prospective donors, volunteers, partners and the community.
The Digital Marketing Manager will be a strategic thinker, stay current on industry trends and best practices, and has experience planning, implementing, optimizing and analyzing digital strategies in-house or in an agency setting.
Key Responsibilities and Essential Functions:
Experience / Position Requirements: A bachelor’s degree is required and a minimum of five years of digital marketing experience is preferred.
Professional Core Competencies Required:
General Physical Requirements for Essential Functions of the Job: The physical demands described here are representative of those that must be met by an employee to successfully perform the essential functions of this job. Reasonable accommodations may be made to enable individuals with disabilities to perform the essential functions. While performing the duties of this job the employee is regularly required to sit, talk, and/or hear. Continual use of the hands with wrist and finger movement using a keyboard is required. Specific vision abilities required by this job include long hours viewing a computer monitor screen. The employee may occasionally travel using personal vehicle and/or work outside normal office environment.
PLEASE NOTE: All applicants for marketing and communications positions at United Way of Northeast Florida are required to submit two professional writing samples of their choice, in addition to their resume and cover letter, at time of application. Please upload them with your application on our website (at the button below) or email them to firstname.lastname@example.org with “writing samples” as the subject line.
This description is not designed to contain a comprehensive inventory of all responsibilities and qualifications required of all team members assigned to this position. It is intended only to describe the key elements relative to each section. Also, duties and/or requirements of this position may be modified, added or deleted at any time. This supersedes all descriptions previously written for the same position. Unique equivalent skills and experience may possibly substitute for required position requirements.
United Way of Northeast Florida is an Equal Opportunity Employer and a Drug Free Work Environment.